26 - 28 June 2019
Marina Bay Sands
& Suntec Singapore
Speaker Profile - Unmish Parthasarathi
Founder & CEO
Picture Board Partners
Unmish has worked in Sports Media for over two decades across the industry value chain – on the sell side for federations (ICC), on the buyside for broadcasters (BBC UK, ESPN STAR Sports, Fox Sports Asia) and digital (News Corp.), and, for an agency who broker partnerships between the two.
In this time, he’s accumulated a variety of experiences – as an executive producer on television, a digital product development lead, a strategist marrying content, technology and sale, and, a P&L owner remotely managing a regional team of 50-plus whilst living on planes and hotels two weeks a month!
In 2014, Unmish founded PictureBoard Partners – a sales & strategy boutique that partners senior management to secure short-term aims such as current fiscal sales targets on one hand, and on the other, strategically plan for medium-term growth by entering new markets, forging partnerships and more recently M&A.
Given the pursuit of fan engagement in our attention economy, Unmish is excited by the promise of new innovations in video, audio, data, graphics and user generated content to tell a better story during a decade when Asia will host three Olympics, as well as Cricket and a Rugby World Cup.
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